கேவலமான உண்மைகள் !!!
1. அத்தியாவசிய தேவையான அரிசியின் விலை கிலோ 40
லிருந்து 50 ரூபாய். ஆனால் சிம்கார்டு இலவசமாகக்
கிடைக்கிறது..!!
2. பொது வினியோகத்தில் விற்கப்படும் அரிசியின்
விலை கிலோ ஒரு ரூபாய். ஆனால்
பொதுக்கழிப்பறையின் கட்டணம் மூன்று ரூபாய்..!!
3. வங்கிகளில் வாகனக் கடன்களுக்கான வட்டி 5
சதவிகிதம். ஆனால் கல்விக்கடனுக்கான வட்டி 12
சதவிகிதம்..!!
4. Pizza வீட்டிற்கு வந்து சேரும் வேகத்தில், பாதியளவு
வேகத்தில் கூட அதாவது பாதி நேரத்தில் கூட ஆம்புலன்சும்,
தீயணைப்பு வாகனங்களும் வந்து சேர்வதில்லை..!!
5. ஒரு கிரிகெட் குழுவையே கோடிக்கணக்கான பணத்தைக்
கொடுத்து விலைக்கு வாங்கக்கூடிய
செல்வந்தர்கள் இருக்கிறார்கள். அதே பணத்தில்
பத்தில் ஒரு பங்கைக்கூட நாட்டு நலப்பணிகளுக்குச்
செலவு செய்யக்கூடிய செல்வந்தர்கள்
மட்டும் இல்லை..!!
6. அணியும் ஆடைகளும், காலணிகளும் குளிரூட்டப்பட்ட
கடைகளில் விற்கப்படுகின்றன. ஆனால் உண்ணும்
காய்கறிகளும், பழங்களும் நடைபாதை கடைகளில்
விற்கப்படுகின்றன..!!
7. குடிக்கும் Lemon Juice,Orange juice...etc
இவையெல்லாம் செயற்கையான
ரசாயனப்பொருட்களால் தயாரிக்கப்படுகி
ன்றன. பாத்திரம் கழுவ உதவும் நீர்க் கலவை
இயற்கையான எழுமிச்சையில் (லெமனில்)
தயாரிக்கப்படுவதாக சொல்லப்படுகிறது..!!
8. மொத்தமாகப் பள்ளிகளையும், கல்லூரிகளையும்
நடத்த வேண்டிய அரசு, வீதிக்கு வீதி சாராயம்
விற்றுக்கொண்டிருக்கிறது. சாராயம் விற்று
கொண்டிருந்த பலர் இன்று கல்லூரிகளை வைத்து
வியாபாரம் நடத்திக்கொண்டிருக்கிறார்கள்.
9. கோதுமைக்கு வரியில்லை. அது விளைபொருள். கோதுமையை
மாவாகத் திரித்தால் வரியுண்டு. கோதுமை மாவை
சப்பாத்தியாக செய்து விற்றால் வரியில்லை...அதே
மாவை பிஸ்கட், கேக், பிரெட்டாகச் செய்து
விற்றால் வரி உண்டு..!!
10. விமானத்தை மிகச் சாதாரணமாகவும்.. வண்ணத்துப் பூச்சியை ஆச்சர்யமாகவும் பார்க்கின்றனர், நகரத்துப் பிள்ளைகள்.!
11. வாழ்க்கையில் உயரச் செல்வதற்கான வாய்ப்பு,
சிலருக்கு படிக்கட்டாகவும்,
சிலருக்கு எஸ்கலேட்டராகவும்,
சிலருக்கு லிஃப்டகாவும் அமைகிறது..
12. பியூட்டி பார்லரை ஏளனச் சிரிப்போடு கடந்து செல்லும்
ஏழைப்பெண் தான் கொள்ளை அழகு.!
13. தோற்றுப்போய் வீடு திரும்புகையில்,
தலை கோதி மடி சாய்க்க ஒருவர் இருந்தால் போதும்,
வாழ்க்கையை ஜெயித்துவிடலாம்.
14. முதியோர் இல்லத்திற்கு
பணம் கொடுங்க,
பொருள் கொடுங்க,
உணவு கொடுங்க,
உடை கொடுங்க..
ஆனா உங்க பெற்றோரை மட்டும் கொடுத்துடாதீங்க..
15. 20 வயசு வரைக்கும்தான் வேளா வேளைக்கு சோறு..
அதுக்கு மேல வேலைக்கு போனால் தான் சோறு..
16. டாக்டரை மறந்து விட்டு
நர்சுகளை ஞாபகம் வைத்திருக்கும்
விசித்திரமான உலகம் இது.!
17. ரெண்டையும் பொண்ணுங்களா பெத்தவங்கள விட,
ரெண்டையும் பசங்களா பெத்தவங்கதான்
பெரும்பாலும் முதியோர் இல்லத்துல இருக்காங்க.!
18. கடவுள் சிற்பத்தை 'கல்' என ஒத்துக்கொள்பவர்கள்,
பணத்தை 'காகிதம்' என ஒத்துக்கொள்வதில்லை.
19. அன்று சங்கம் வைத்து தமிழ் வளர்த்தார்கள்..
இன்று சங்கம் வைத்து சாதி வளர்க்கிறார்கள்...
20 .கடவுளாக வாழ கல்லாயிருந்தால் போதும்..
மனிதனாக வாழத்தான் அதிகம் மெனக்கிட வேண்டியிருக்கிறது.!
21. மழையை நிறுத்த தமிழர்கள் இரண்டு யுக்திகளைக் கையாளுகிறார்கள்..
ஒன்று, ஃபேஸ்புக்கில் கவிதை எழுதுகிறார்கள்..
மற்றொன்று ஸ்கூலுக்கு லீவு விடுகிறார்கள்..
21. மழைக்காக விடப்பட்ட விடுமுறையில் ஒருபோதும் மழை பெய்வது இல்லை..
அவை குழந்தைகள் மீதான கடவுளின் மனிதாபிமானம்..
22. ஷாப்பிங் மால்களில் பேரம் பேச வக்கில்லாத நாம்தான்,
சாலையோரத்து ஏழை வியாபாரியிடம் வெட்கமே இல்லாமல் பேரம் பேசுகிறோம்.
23. ஆளே இல்லாத செவ்வாய் கிரகத்துக்கு ராக்கெட் விடுறீங்க
சரிதான்..
ஆள் இருக்கிற பல கிராமப்புற ஊருக்கு எப்படா பஸ் விடுவீங்க?
Monday, 27 June 2016
Life's facts in tamil
What is CPM,eCPM?
What is CPM?
CPM is actually a stat meant for advertisers, not creators. CPM stands for “cost per mille” (mille means “thousand” in Latin, so just think “cost per thousand”). CPM is the amount an advertiser pays to have its ads served against videos 1,000 times. Each time an ad on a video runs completely, it’s called an impression.
But the relevant stat for creators is actually RPM (revenue per thousand)—the average amount you earn for every 1,000 monetized views your videos generate. Confusingly, YouTube typically refers to RPM as eCPM (effective CPM), so we’ll use “eCPM” from here on out.
In short: if your YouTube earnings report shows an eCPM of $4.40 for a given period of time, then you earned $4.40 per thousand monetized views during that period, on average. (Important to note: that’s $4.40 before YouTube takes its cut of ad earnings.)
What determines your eCPM?
The eCPM you see in your YouTube earnings report is determined by the advertisers who run ads against your videos. eCPM can vary for a variety of reasons:
Seasonality: If advertisers’ demand for ads is strong, your eCPM will be higher. For example, you’re likely to see higher earnings in December (when advertisers are spending heavily on holiday campaigns) and lower earnings in January (when advertisers have less demand for ads).
Ad type: The eCPM in your report is typically an average across all the different ad units that YouTube offers. Some advertisers may choose to pay per thousand views, while other advertisers choose to pay only when a viewer takes a specific action on their ad (like clicking on it).
All these factors affect your earnings. We’ll talk about them in more depth next week.
How can you calculate your eCPM?
To calculate your eCPM over a specific period of time, you’ll need to know your views and your revenue for that period.
If your videos received 20,000 views over the past 14 days, and you earned $70 from ads during that time. To calculate your anticipated eCPM, divide your earnings by your monetized views, then multiply by 1,000. In this case, your eCPM would be $3.50:
$70 ÷ 20,000 × 1,000 = $3.50
Keep in mind that not all views are monetized—especially views generated on mobile devices. If a low percentage of your views are monetized, your eCPM will seem low. If you have access to YouTube’s analytics, look at your Monetized Playbacks (rather than your Views) to get a more accurate eCPM estimate.
News on 25 june
1. Nagaland Governor launches women's helpline number '181'
i. Governor of Nagaland and Assam P B Acharya has launched women helpline number - 181 in the premises of District Hospital Dimapur in Nagaland and also inaugurated Sakhi, a one stop Centre, intended to support women affected by violence both in private and public spaces under one roof.
ii. Addressing the gathering, Acharya reminded society that women were marching ahead in every field. He also highlighted the multiple roles played by women as home makers, guardians of children and the hard work put in by them in every field.
2. Nokia appoints Sanjay Malik India head
i. Nokia has announced the appointment of Sanjay Malik as the head of Indian market, effective August 1. Malik is currently head of Network Implementation (NI) at Nokia Global Services and is credited with efficiently driving growth and delivering strong performance both in terms of revenue and operational efficiency.
ii. He joined Nokia in 2000, and takes over from Sandeep Girotra, who has been heading Indian market since 2011.
iii. Previously, he was heading Bharti GCBT (Global CBT), where he led the transformation of the business by enhancing customer satisfaction, market share and business results across India and Africa .
3. UK Prime Minister David Cameron announced resignation after Brexit vote
i. The Prime Minister of United Kingdom (UK) David Cameron announced his resignation hours after the Brexit vote that favoured leaving the European Union (EU). During the campaign, Cameron-led Conserve Party advocated for remaining with the EU.
ii. In the referendum that was held on 23 June 2016, 51.89 % of the voters preferred to leave the EU. Among the 46.5 million people who registered to vote, only 48.11 percent voted to remain in the grouping.
iii. Cameron will step down in October 2016 at the Conservative Party Conference to make way for a new Prime Minister to guide the UK in the new direction for the country.
4. Mahashangarh declared as the SARRC cultural capital for 2016-17
i. Mahasthangarh, the 3rd century BC archaeological site in Bogra, Bangladesh, has been declared as the South Asian Association of Regional Cooperation (SARRC) cultural capital for the year 2016-17.
ii. As an SARRC cultural capital, the historic place will host festivals on literature, films, foods and dances from October 2016 to September 2017. Besides, the year 2016-17 has also be declared the SAARC Year of Cultural Heritage.
iii. The South Asian Association for Regional Cooperation (SAARC) is an economic and political organization of eight countries in Southern Asia. In terms of population, its sphere of influence is the largest of any regional organization: almost 1.5 billion people, the combined population of its member states.
5. Colombia and FARC rebels sign historic ceasefire deal to end 50-year conflict
i. The Colombian government and FARC guerrillas have declared the final day of one of the world’s oldest wars with the signing of a ceasefire agreement to end more than 50 years of bloodshed.
ii. The signing ceremony held at Havana was witnessed by Colombian president Juan Manuel Santos, FARC chief Timoleón Timochenko Jiménez, the UN secretary general, Ban Ki-moon, Cuban president, Raúl Castro and Venezuela’s head of state, Nicolás Maduro.
iii. The announcement is seen as one of the last steps before a full peace deal is signed, which is expected within weeks via a referendum. The formal peace talks for the deal were started three years ago, in October 2012, in the Cuban capital.
6. ADB extends $500-million loan for river bridge in Bihar
i. ADB is multilateral lending agency based in Manila, Philippines, has approved a 500 million dollars loan to build a bridge across the Ganga River in Bihar. The loan funds will be used to build 9.8 km road bridge in Bihar on the Ganga River. On completion of the project it will be the India’s longest river bridge.
ii. The new river bridge will provide a vital transport link between the northern and southern parts of the state and neighbouring Nepal. It will make it easier for people to move between jobs and markets, particularly for poorer communities in the north of Bihar to the south of the river.
iii. The bridge is expected to benefit over nine million people as it is going to serve as an alternate route to the existing Ganga bridge, which has begun to deteriorate. The length and height of the bridge has been designed to minimize impacts on the river itself.
7. Indian-origin lawyer to chair panel on human rights in South Sudan
i. South African Indian-origin lawyer Yasmin Sooka has been appointed to chairman of three member UN commission (committee) to monitor the human rights situation in South Sudan.
ii. The committee was constituted by the United Nations Human Right Council (UNHRC) resolution 31/20 which was adopted by consensus, the 47-member body. Other two members of the committee are Kenneth R. Scott (US) and Godfrey M. Musila (Kenya).
iii. The committee has been tasked to monitor human rights violations in South Sudan and make recommendations for the process of transitional justice, healing and reconciliation. The Commissioners will serve in their personal capacities and shall provide guidance to the South Sudan Government on transitional justice, accountability and reconciliation issues.
iv. The committee will have tenure of one year and shall present a comprehensive written report to the UNHRC at its 34th regular session in March 2017.
8. Neil O’Brien dies at 82
i. NEIL O’BRIEN, a leader of the Anglo-Indian community who is credited with pioneering quizzing in the country, passed away in Kolkata
ii. The 82-year-old former Lok Sabha MP and three-time nominated Anglo-Indian MLA in West Bengal Assembly.
iii. He conducted the first well-organized, formal quiz in 1967 at Christ the King Church Parish Hall in Calcutta. He has served the Council for the Indian School Certificate Examinations (CISCE) as its chairman from December 1993 till July 2011. CISCE is an all India examination body which conducts the ICSE and ISC Examinations. He served Oxford University Press, India as its managing director. Being the leader of the Anglo-Indian community, he was the president-in-chief of All-India Anglo-Indian Association.
9. Sri Lanka's parliament votes in favour of right to information bill
i. Sri Lankan Parliament has unanimously passed the Right to Information (RTI) bill with amendments. The bill that seeks to restore transparency and good governance in the country was adopted without a vote in the Parliament after two days of debate.
ii. A five-member Right to Information Commission will be formed to monitor and ensure compliance. The members who will have powers to hold inquiries and hear appeals will be appointed by the President upon the recommendation of the Constitutional Council. Subject to the provisions of section 5 of this Act, every citizen shall have a right of access to information which is in the possession, custody or control of a public authority.
10. Andhra Pradesh joins UDAY scheme
i. Andhra Pradesh became the 13th State to sign the agreement and formally join the Central scheme for reviving financially-stressed electricity distribution utilities, called the Ujwal DISCOM Assurance Yojana (UDAY).
ii. This move will help Andhra Pradesh’s electricity sector get a Rs. 4,400 crore benefit over the next three financial years.
iii. The Andhra Pradesh government will take on Rs. 11,000 crore of debt at its electricity distribution utilities, which would help them save Rs. 330 crore of interest cost a year.
11. BCCI to host mini IPL in September
i. The BCCI is set to introduce a new Twenty20 event, to be branded as mini IPL, outside India in September.
ii. According to BCCI president Anurag Thakur, In the month of September, the BCCI is willing to host a mini IPL or IPL overseas with all the eight teams participating. It will be a shorter format, not home and away matches but a lesser number of matches. In a two-week window we should be able to complete it.
iii. The BCCI move was on the cards with the scrapping of the Champions League T20 last year. The details of the shortened version of IPL are yet to be chalked out and possible venues are US and UAE, which has already hosted part of the IPL in 2014. The full-fledged IPL lasts about for almost two months. The ninth edition of the tournament was held in India from April 9 to May 29.
12. DRDO inks MoU with Kolkata’s JU to establish Rs.100 cr research centre at Jadavpur University
i. Heralding a new era of DRDO-Academia Partnership, Defence Research & Development Organisation (DRDO) has signed a Memorandum of Understanding (MoU) with Jadavpur University (JU), Kolkata to establish the Jagadish Chandra Bose Centre for Advanced Technology (JCBCAT).
ii. The 100 crore research centre at Jadavpur varsity aims to develop technologies related to cyber security and robotics for the defence forces.
Source : bankersadda